There is always another way to reconceive our origin for architecture, and the reason for its conception. It is important for the development of architectural ideas to welcome uncertainty, because when nothing is certain - everything becomes possible. So much of what we know as architecture can be characterized by a certain rectitude so obvious that it goes without saying. The unchanging repetition that forms the backdrop of our reality reflects the homogenizing consequences of our physical environment. All architects must inevitably address circumstantial demands - to respond to a client, program, budget - but every project also presents an opportunity to resist the pressures to comply to conventions. It is out of a deep frustration over the generic that a question arises: how do we deal with what we have too much of? By understanding the value of the pre-existing and the new as both equally relevant qualities, one may find the possibility to use abstraction to escape the obvious. Searching for alterity involves the manipulation or transformation of what’s given, by utilizing current technology and building practices to reinterpret the existing conditions of construction.

The rate of change for innovative architectural production may vary from small corrections to substantial differences. There is a determination to remake the meaning of architecture project by project. At some level, there has always been ambiguity around the limits of a predefined discipline: is it art or architecture? The ability to work across genres reveals that there is no such thing as contradiction. Rather, all elements are a part of a single thing. The only real key differences between disciplines are in social construction, economy, and their built-in audiences. By contrast, most mainstream design is overburdened by endless variations of what already exists. Rather than to produce more of what we already know, it is architectures goal to imagine more truthful, and thoughtful forms of engagement that represent something about our visual culture today. Searching for the new requires thinking about how to deal with the generic, and it’s aesthetic transformation makes it possible to release new forms of beauty into the world. To see the world without limits is to find inexhaustible opportunities for architecture to happen – to make irrelevant things become moments for design.